Zalm PartnersZalm Partners

Digital growth agency · Rotterdam

Which SEO agency in Delft understands B2B and tech?

SEO agency for Delft

For Delft tech companies and B2B players that want to be found by the right buyers.

Choosing an SEO agency in Delft means choosing in a city full of tech companies, and that calls for an agency that is not afraid of engineering. Zalm Partners sits in the Groot Handelsgebouw in Rotterdam, fifteen minutes by train from Delft, and works for B2B and tech companies that want to rank in Google and get named when someone asks ChatGPT for a solution.

To be clear: our office is not in Delft itself. Our clients are spread across the Netherlands and Belgium, and the results travel with them. One B2B client of ours sits above international players with many times their budget in AI answers.

Delft is a tech city, and that changes the game

Around the university grows a density of startups, engineering firms and hardware companies you find in few other cities. These companies rarely sell to consumers and rarely in one click: the buying journey runs through an engineer searching technically, a manager comparing and a buyer closing. SEO for this market means serving all those layers, from specification question to comparison question.

What we keep encountering at tech companies: the best content already exists, just not on the website. It sits in datasheets, support tickets and onboarding documents that were never made public. Our work often starts not with inventing new knowledge but with unlocking existing knowledge into pages that can be found and cited.

B2B proof: sitting on top with a smaller budget

For ANSWRD, a B2B company in community management, our engagement produced a position at the top of AI answers, five times more visible than the nearest competitor and above much larger international software companies. Traffic from Google grew sevenfold since the new site.

That pattern is relevant for Delft tech companies: in B2B niches, the number of players seriously working on visibility is small, so whoever does it well can become the visibility market leader on a modest budget. In consumer markets that is rarely true; in technical B2B markets we see it again and again.

Wondering what this means for your site?

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Engineering, content and measurement in one hand

Tech companies often have a strong development team of their own. Fine: then we deliver the analysis and the priorities, and your team builds. Our foundation in technical SEO means those recommendations are concrete enough to drop straight into a sprint, not vague advice a developer cannot act on.

For the content we interview your engineers and turn their knowledge into pages that serve both the technical searcher and the decision maker. And every month the report shows how positions, AI visibility and enquiries move, per search question and per model.

What does SEO cost for a Delft tech company?

The investment depends on your market and your starting position: a niche player in measurement technology competes with a handful of firms, while a SaaS product fights in an international category. The technical state of your site and the availability of your experts for interviews also affect the pace, and therefore the price.

We work with a fixed monthly fee without lock-in, so no annual contract acting as a safety net for the agency. After an initial conversation we dig into your Google positions and AI visibility, and you receive a proposal with a concrete number and a realistic expectation for the first six months.

Frequently asked questions

Because in this craft distance plays no role and substance does. Delft and Rotterdam Central are fifteen minutes apart by train; we join you at your office as easily as you join us. The choice should be about who understands your B2B market and masters the engineering.

Yes. Our client base is largely B2B: platforms, professional services, medical suppliers and construction specialists. The common pattern is a long buying journey with multiple decision makers, and content serving every layer of that journey.

Especially there. In a niche with a hundred searches per month, every searcher can be a client worth tens of thousands of euros, and competition on those terms is often weak. Buyers also increasingly put their niche questions to AI models, and there the best answer wins, not the highest volume.

Yes, and it works well. We deliver the audit and the prioritised worklist in a form that fits straight into your sprint planning, and your team builds. Afterwards we verify that the changes had the intended effect.

Yes. Many Delft tech companies sell internationally, so we write Dutch and English side by side, each with its own keyword research. For export markets the English side is often the most important one.

We usually schedule an intro call within a few days and an engagement typically starts two to three weeks after sign-off. Send your request through the form below and we will reply within one working day.

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Curious where you stand in your B2B market?

Get in touch and tell us what your company does and which buyers you want to reach better. We dig into your B2B market and come back with insights and a concrete plan with next steps. We reply within one working day.

Zalm Partners delivers real results. Big growth decisions are best discussed with a human.

SEO agency Delft | B2B and tech | Zalm Partners